PRIVACY POLICYElla's Kitchen, Inc. (“Ella’s Kitchen”, "we" or “us”) is committed to protecting and respecting your privacy. This Privacy Policy (this “Policy”), together with our Terms of Use and any other documents referred to herein or therein, sets out the basis on which any personal information or data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal information and data and how we will treat it. INFORMATION WE MAY COLLECT FROM YOUWe may collect and process the following information or data about you: • Information that you provide by filling in forms on our site www.ellaskitchen.com (the “Website”). This includes information provided when you complete our 'become a friend' form. • If you communicate with us by letter, email, phone, in person or otherwise, we may keep a record of that correspondence. • We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them. • Details of transactions you carry out through the Website and of the fulfillment of your orders. • Details of your visits to the Website including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access. IP ADDRESSES AND COOKIESWe may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual. • To estimate our audience size and usage pattern. • To store information about your preferences, and so allow us to customize the Website according to your individual interests. • To speed up your searches. • To recognize you when you return to the Website. You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of the Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to the Website. STORING YOUR PERSONAL DATAWe will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Policy. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to the Website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access. USES MADE OF THE INFORMATIONExcept as otherwise set forth in this Policy, we will not intentionally disclose any personal information or data about you (such as your name, street address, telephone number, credit card number, or email address) to any third party without having received your prior permission. We use information held about you in the following ways: • To ensure that content from the Website is presented in the most effective manner for you and for your computer. • To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes. • To carry out our obligations arising from any contracts entered into between you and us. • To allow you to participate in interactive features of our service, when you choose to do so. • To notify you about changes to our service. We may also use your information or data, or permit selected third parties to use your information or data, to provide you with information about goods and services which may be of interest to you and we or they may contact you about these by mail, telephone, or email. If you are an existing customer, we will only contact you by electronic means (e-mail or SMS) with information about goods and services similar to those which were the subject of a previous sale to you. If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this. If you do not want us to use your information or data in this way, or to pass your information or data on to third parties for marketing purposes, please select the relevant box located on the form on which we collect your information or data. DISCLOSURE OF YOUR INFORMATIONWe may disclose your personal information or data to third parties: • In the event that we sell or buy any business or assets, in which case we may disclose your personal information and data to the prospective seller or buyer of such business or assets. • If Ella's Kitchen or substantially all of its assets are acquired by a third party, in which case personal information and data held by it about its customers will be one of the transferred assets. • If we are under a duty to disclose or share your personal information or data in order to comply with any legal obligation, or in order to enforce or apply our Terms of Use, terms and conditions and other agreements; or to protect the rights, property, or safety of Ella's Kitchen, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction. YOUR RIGHTSYou have the right to ask us not to process your personal information or data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information or data to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at Ella's Kitchen, 71 McMurray Road, Suite 104, Pittsburgh, PA, 15241, or by contacting us via the e-mail address listed below (please include the words “privacy opt-out” in the subject line). Please be aware that we will process your request as quickly as we reasonably can, but it may not be possible to update our systems immediately. The Website may, from time to time, contain links to and from the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites. CHILDREN TWELVE AND UNDERWe do not knowingly collect personal information from children twelve years of age and under. Visitors twelve and under are required to obtain an adult's permission before submitting any personal information to the Website. DISCLAIMERAlthough we believe that our security procedures are appropriate to protect your personal information as indicated, we cannot guarantee that these precautions will protect against, and we must hereby expressly disclaim any liability for, its misuse, loss, unauthorized access, alteration or use inconsistent with this Policy. In addition, this Policy applies solely to information collected by the Website. We have no responsibility for and specifically disclaim any liability for the content, the privacy policies and the use of information of third-party websites to which the Website may give links. CHANGES TO OUR PRIVACY POLICYAny changes we may make to the Policy in the future will be posted on this page and, where appropriate, sent to you by e-mail. CONTACTQuestions, comments and requests regarding this privacy policy are welcomed and should be addressed to Ella's Kitchen, 71 McMurray Road, Suite 104, Pittsburgh, PA, 15241, or via e-mail at customercare.usa@ellaskitchen.com
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